Answer MIne Group LLC is a data company building forecasting and segmentation models for successful application across many industry segments. AnswerMine has refined the theory and method of data analysis using Information Gain Theory and decision trees.
Strategy: A new branding effort on the web site
to convey what the company does and how they
do it and to create a difference between them
and competitors.
Result: A market audit of data companies involved with financial, residential and medical applications helped to define the voice and visual style for AnswerMine Group: from many to find a few.
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